A New Way To Build Personal Power.
A different, proven method to connect purpose to habits for lasting change — in just a few minutes a day!

INCLUDES
SPECIAL
BONUS!

CARL M.
Easy to understand and highly recommended! I gained amazing insights into my habits I had NEVER known before!

MICHELLE M.
"I struggled with myself for a long time. This book brought me clarity and changed how I do life. Simple steps out of the box!"

TOM W.
'The Habit Switch' is a true breakthrough in human behavior. A must-read if you really want to change your life."

ALFRED L..
'The Habit Switch' the necessary steps to build new positive habits to get us "out of our own way" so we can achievE our dreams, business/life goals or daily intentions."





Rugged Human.
A Different Type of Transformation Platform To Enhance How YOU Are Already Wired.
If you’ve felt stuck or scattered and your life needs a reset, Rugged Human offers practical methods to help you rebuild from the inside out. At your own pace, with tools that fit you—not just your calendar.

Rugged Human. New Path to Personal Growth, Resilience, and Inner Strength.
Unlock Your Rugged Human
Rewrite Your Story
Maximize your inner strength and use it to overcome the inner battle with yourself!
Find New Self-Belief
Learn to live in your own skin, build true love for yourself to transform into the person you know you need to be!
Unstoppable Confidence
Finally be proud of yourself and walk through life with your head held high like you have always wanted!
Manifest Your Future Life
How you attract opportunity to achieve financial freedom and passion in your career!
What Our Community Says

Sara E., Manager, California
"...tackle any challenge...with a smile."

David S., Attorney, Washington D.C.
"...strong ...I highly recommend."

George O., CEO, California
"...a wealth of experience to achieve your goals."

Christy L., NP, Virginia
"Rugged Human mindset. Grounded in the present moment!"

Kunal C., CEO, Canada
"Rugged Human is your proven roadmap..."

Fabrizio D., California
"Solutions. Well Thought Through!"
MEET
Jerod Foos, Founder.

Performance motivation expert with 25+ years helping real people reset and rise. As founder of Rugged Human and author of 'The Habit Switch', Jerod blends proven experience with soulful clarity—guiding real transformation with simple systems built for everyday life. He gives you the proven tools for proven change.